# Website relaunch for the AWO Peeneschule: shorter paths for parents, more room for school life > URL: https://4eck-media.de/en/blog/website-relaunch-for-the-awo-peeneschule-shorter-paths-for-parents-more-room-for-school-life/ > Language: en > Description: Next week’s lunch menu, enrolment for the new school year, a quick sick note: a school website is often needed in the middle of busy family life. That is why we redesigned the pre… --- Next week’s lunch menu, enrolment for the new school year, a quick sick note: a school website is often needed in the middle of busy family life. That is why we redesigned the previous website of the [AWO Peeneschule Groß Gievitz](https://peeneschule.awo-mueritz.de/) and organised the information so that parents can get where they need to go quickly. At the same time, the distinctive profile of this Kneipp school gets more space. The new WordPress website combines large photos from the school with clear navigation, directly accessible documents and a custom location map. We also overhauled the site technically: the documented comparisons show improvements in accessibility, mobile performance and security headers. In addition, search engines and AI systems now receive more precisely structured information about the school and its operator. ![New AWO Peeneschule website on the left and the previous homepage on the right, shown on two laptops in a classroom.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-webdesign-vorher-nachher.avif) *On the left, the new website with the school building and direct entry points for parents; on the right, the previous website.* The relaunch at a glance - New web design for the AWO Peeneschule Groß Gievitz - WordPress implementation with direct paths to the lunch menu, documents and enrolment - Custom directions map and illustrated 404 page - AccessibilityChecker score up from 72 to 90, mobile PageSpeed performance up from 90 to 96 - SEO and GEO with structured data and Markdown output - Designed Open Graph preview and Security Headers rating up from D to A+ ## A Kneipp school run by AWO Müritz gGmbH The Peeneschule is located in Groß Gievitz near Waren (Müritz) and belongs to AWO Müritz gGmbH, the organisation that runs the school. Since September 2011, children in grades 1 to 6 have been learning here, with no more than 19 children per class. Individual support and student-centred teaching shape the concept. Since 2015, the Peeneschule has been recognised as a Kneipp school. Water, medicinal plants, exercise, nutrition and a balanced lifestyle are the five pillars that form part of everyday school life. For the website, this means two tasks: it has to explain to interested families what makes this school special, and give current parents reliable guidance. The new address under awo-mueritz.de also makes the affiliation visible online. The school and AWO logos sit side by side in the page header, while a dedicated page about the operator explains the organisational relationship. ## A new website that shows the school The school building welcomes visitors in a large format on the homepage. Dark blue gives text and navigation a solid anchor, while light surfaces and green accents pick up the school’s colours. We developed the design for different screen sizes and gave the pages a clear structure. As a result, the website works just as well on a smartphone as it does at a desk. Our [UI/UX design](https://4eck-media.de/en/competencies/ui-ux-design-agency-professional-interfaces-user-experience/) follows what visitors actually come for. About us, School life, News and Kneipp lead into the content sections. Frequently needed services get additional shortcuts. Anyone looking only for the lunch menu doesn’t have to work their way through the school concept first. Anyone wanting to get to know the school will find the team, classes, all-day programmes and insights into everyday life. ## Redesigned PDF forms in the AWO style We also redesigned the Peeneschule’s forms and aligned them with the AWO corporate design. Coordinated colours, clear typography and neatly arranged content give the documents a modern, high-quality look. This way, the website’s design carries over into the documents parents actually use in everyday school life. The revised PDF forms can now be filled in and saved directly on the computer. That makes them easier to deal with in everyday family life and saves parents from having to print them out and fill them in by hand. Forms, enrolment and other information for parents are quickly accessible via the website. The [WordPress implementation](https://4eck-media.de/en/competencies/wordpress-agency-websites-that-work-for-your-business/) makes it easier for the school team to keep documents and information up to date. ![Laptop showing the Peeneschule forms section, next to AWO school organisation information as a PDF.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-formulare-schulorganisation.avif) *Redesigned documents in a consistent AWO style: the revised PDF forms can be filled in and saved directly on the computer.* ## A custom map and a 404 page with a long break For families coming to Groß Gievitz for the first time, we showed the school’s location on a custom map. Waren, the Müritz and the school site are easy to place at a glance. The map is part of the new design, and the directions section links to route planning. This creates a regional connection and helps in a very practical way when preparing a visit. ![Tablet showing the designed location map of the AWO Peeneschule near Groß Gievitz, Waren and the Müritz.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-illustrierte-anfahrtskarte.avif) *The custom map shows the school’s location near Waren and the Müritz and leads to route planning.* The error page is part of the website, too. Two illustrated children and a paper plane accompany the note about a long break. Below, clear buttons lead to the homepage and the contact page. So when a link leads nowhere, visitors get an understandable explanation and a next step. ![Peeneschule 404 page on a tablet with two children, a paper plane and a note about a long break.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-404-seite-grosse-pause.avif) *Even a missing link gets a fitting design: the 404 page offers ways back to the homepage and the contact page.* ## Accessibility: from 72 to 90 points in AccessibilityChecker A school website is aimed at people with different needs. Easy-to-read content, logical headings and understandable controls are therefore part of the design and development. We supported our work on [digital accessibility](https://4eck-media.de/en/competencies/accessibility-for-your-websites-web-design-agency/) with automated tests. In the comparison from AccessibilityChecker.org, the score of the tested page rises from 72 to 90 points. At the same time, the number of issues flagged as critical drops from one to zero. That is tangible progress. However, an automated scan only captures some of the possible barriers and does not replace a full manual review, for example with a keyboard and screen reader. ![AccessibilityChecker reports for the Peeneschule with 72 and 90 points and one and zero critical issues.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-accessibilitychecker-72-90.avif) *After the relaunch, AccessibilityChecker rates the tested page at 90 instead of 72 points. The number of issues flagged as critical drops from one to zero.* ## 96 points for mobile performance In the mobile PageSpeed test shown, the previous website already scored 90 performance points. After the relaunch, it scores 96. Accessibility, Best Practices and SEO each reach 100 points in the new report. The comparison shows that a more image-rich website and strong technical performance go hand in hand. The [performance optimisation](https://4eck-media.de/en/competencies/pagespeed-optimization-making-websites-measurably-faster/) mainly benefits use on the go. The figures come from the documented lab measurements of the homepages on 2 November 2026. They are snapshots under test conditions; actual loading times also depend on the device and connection. The separate AccessibilityChecker score of 90 is a different measurement from the Lighthouse Accessibility category. ![Mobile PageSpeed comparison for the Peeneschule with 90 points before and 96 points after the relaunch.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-mobile-pagespeed-90-96.avif) *In the documented mobile PageSpeed test, performance rises from 90 to 96 points. The new homepage reaches 100 each for Accessibility, Best Practices and SEO.* ## SEO and GEO: explaining the school to machines as well For [search engine optimisation](https://4eck-media.de/en/competencies/seo-agency-4eck-media-we-will-take-you-to-the-top/), we revised page titles, descriptions and the content structure. The website explains the school’s profile, location and offerings on the appropriate pages. Structured data complements this visible content: the school is marked up as an ElementarySchool, with AWO Müritz gGmbH assigned as the parent organisation. Navigation, news and image galleries are also described more precisely. [AI optimisation with GEO and LLM SEO](https://4eck-media.de/en/competencies/llm-geo-ai-optimization/) also includes an additional Markdown version of the content. It gives retrieving systems a streamlined text version. Together with the structured data, it helps distinguish between the school, its operator and the content. However, no specific ranking in search results or mention by AI services can be promised on this basis. ![Schema.org validator on two laptops: previous LocalBusiness markup on the left and extended structured data on the right.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-schema-markup-vergleich.avif) *The new markup describes more parts of the website, including navigation, news and the image gallery. On the right, the validator shown reports no errors or warnings.* ## Fitting previews for shared links Links to the school also get passed on in messages and on social networks. For this, we prepared a custom Open Graph preview with the school building, logo and matching text. The title and description explain where the link leads before it is even opened. On the right, the comparison shown displays the new preview with no errors or warnings reported. The preview image measures 1,200 × 630 pixels. ![Open Graph comparison with the previous link preview on the left and the new preview image with school building and logo on the right.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-open-graph-linkvorschau.avif) *The new link preview combines the school building, logo, title and description. The Open Graph test shown no longer reports any errors or warnings.* ## Security headers from D to A+ The technical relaunch includes configuring the HTTP security headers. They give the browser rules, for example on loading content or embedding a page. The documented Security Headers scans from 2 November 2026 rate the old domain D and the new website A+. The result refers to this header configuration; it is not complete proof of the security of every part of the website. ![Security Headers reports from 2 November 2026 with a D rating for the old and an A+ rating for the new school website.](https://4eck-media.de/wp-content/uploads/2026/11/awo-peeneschule-security-headers-d-a-plus.avif) *The documented Security Headers scans from 2 November 2026 show the improvement from D to A+.* ## A website that fits everyday school life The new website showcases the Peeneschule’s profile and makes its information easier to access day to day. Design, editorial work and technical development go hand in hand: parents find documents faster, new families get to know the school, and the affiliation with AWO Müritz gGmbH becomes clear. You can find more views in our [AWO Peeneschule case study](https://4eck-media.de/en/references/website-relaunch-for-the-awo-peeneschule/). Take a look at the [new website of the AWO Peeneschule Groß Gievitz](https://peeneschule.awo-mueritz.de/). If your school or social organisation is also planning a relaunch, [talk to us about your website](https://4eck-media.de/en/contact/). ## More insights into our website relaunches More projects show how we combine design, content and technical quality. 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