4eck Media

WordPress MultiSite system with booking connection to DS for four tourism websites now online

April 28, 2023
April 28, 2023

I am very proud of our modern website, which accurately reflects our positioning as one of the leading care services in Mecklenburg-Vorpommern. The cooperation with 4eck Media was again extremely uncomplicated. As a busy customer, I can hand over my marketing projects and pursue my core business with peace of mind. I am extremely grateful for the extraordinarily good cooperation - for 5 years now.

Ildikó Falkenberg
Managing Director
K&K Holiday Real Estate GmbH & Co. KG

Whenever a client has multiple websites running on WordPress, at some point you wonder if there isn't a more elegant and effective way to maintain each site. Especially when websites even have strong similarities based on a master template, it makes sense to set up a MultiSite system with WordPress. Then WordPress is installed only once and can immediately provide a whole network of websites with their own domains, their own content and also their own style specifications. Nevertheless, it is possible to assign an individual admin to each website, so that only the person has access to the backend to the respective site, where he should make edits.

We recently designed and developed such a MultiSite system for tourism websites for our client, K&K Ferienimmobilien GmbH & Co KG. The task was to design modern booking websites, which visually and textually make people want to go on vacation, offer a high user experience and lead the target group to book. And this system was to be played out for four websites … now they are online.

MultiSite-System mit WordPress

Characteristic here are the individual colors and also easily changeable individual sections, which are tailored to the specific requirements of each destination. As in almost all our projects, we also designed all the icons ourselves, so that everything looks optimized for the corporate design and comes from a single source:

Individuelles Icon-Design für Touristik-Websites

API connection to Destination Solutions' booking system.

One of the big challenges was to enable booking directly on the websites with API connection to the booking system of Destination Solutions (DS) for WordPress. As soon as the website is launched, the visitor is set in the mood for a great time in the vacation destination. The call-to-action is clear: check availability of available vacation apartments. A sophisticated filter system makes it possible to choose the right place to stay from the available units. The data to the vacations apartments such as pictures, texts, prices and availabilities are called thereby live from the DS server. The booking can then be made directly via the website. The data is transferred back to DS and synchronized with other booking platforms where the vacation apartments are also offered. A technically sophisticated and great solution had to be developed individually, because the API of DS was still relatively new and there were no available plugins or scripts for WordPress until today.

multisite-system-fuer-tourismus-websites-buchung.jpg

Here's to the websites of the MultiSite system ... have a look, get inspired and book your vacation :-)

What may be pleasantly unnoticeable is the absence of a cookie banner. We try to avoid cookie messages in most of our projects. We succeed in this by developing websites that do without cookies as well. This enhances the user experience and lowers frustration levels on websites. In this project, we also designed individual icons and maps for the customer, so that everything can unfold its effect beautifully, uniformly and in the corporate design.

Individuelle Kartendesigns für Touristik-Websites

Those who have been following us for a while may remember that we have already worked in the past for the Hafenresidenz Waren (Müritz) and for the Zwei Wasser - Alte Seefahrtschule Wustrow project. So in 2015 we designed and developed exposés, flyers, website and co. when the Hafenresidenz Waren (Müritz) was built and was looking for buyers for the condominiums and vacation apartments. And the same was repeated in 2016 for the Zwei Wasser project in Wustrow. Here's some more info on what we did at the time:

For us, it is a good feeling to still be working very successfully and appreciatively with clients after eight years. We would like to take this opportunity to thank Managing Director Ildikó Falkenberg for her trust in our expertise and experience.

Advantages of the MultiSite system with WordPress

Once again summarized the advantages for our customer by the MultiSite system with WordPress:

  • only one installation is required
  • maintenance and updates of the websites is much more effective
  • individual styles, sections, content, images etc. remain definable for each site
  • roles of editors can be limited to single websites
  • easy extensibility of the MultiSite system for additional destinations
  • optimal possibility of focused optimization regarding SEO and keywords without dilution by too many destinations

If you also find a MultiSite system interesting for your projects, please contact us! In the past, we have used it to manage 18 specialist blogs and are currently designing another MultiSite system for a medical service provider in Brandenburg.