# Website relaunch for the interior fitter Raumfreude Rostock

> URL: https://4eck-media.de/en/references/website-relaunch-for-the-interior-fitter-raumfreude-rostock/  
> Language: en  

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![Responsive Website von Raumfreude Rostock auf Tablet und Smartphone mit der Startseite des Raumausstatters](https://4eck-media.de/wp-content/uploads/2026/07/raumausstatter-raumfreude-rostock-responsive-website-tablet-smartphone.avif "Raumausstatter Raumfreude Rostock – responsives Webdesign auf Tablet und Smartphone")
                                    
                                                        
                        
                    
                
                
                    
                        

## The brief

                        

Master interior fitter Björn Lange designs living and business spaces in and around Rostock, from made-to-measure curtains through upholstery and sun protection to floor coverings. The old website did not convey this quality and was barely findable in the surrounding area. What was needed: a complete relaunch with a clear overview of services, a visible master craftsman in photo and video, local landing pages and measurably convincing technology.

                    
                
            
        
    

    
        
            
                                    

### Concept and design: dark blue, gold and genuine craftsmanship

We developed the concept, the design and the build from scratch. The colour world of dark blue and gold picks up the existing corporate identity and sets the business apart from the usual tradesperson websites. Instead of stock photos, the site shows the workshop, the fabrics and the master craftsman at work. The content follows the customer’s decision path, a personal greeting and a short introductory video answer the question of trust, and the four-step process from consultation through measuring and planning to installation takes the uncertainty out of a first commission.

### Local landing pages and a clean technical foundation

For Warnemünde, Sanitz, Güstrow, Bad Doberan and Ribnitz-Damgarten we built dedicated, locally optimised landing pages, and a stylised map makes the catchment area visible. The website runs on WordPress with a purpose-built custom theme on a one-pager basis, entirely without a page builder. Added to that are a blog area, straightforward editorial access including training, security hardening and structured data, GDPR-compliant and completely without a cookie banner.

                            
            
                                    

### At a glance

- Complete website relaunch for the interior fitter Raumfreude Rostock
- Bespoke design in dark blue and gold instead of a standard layout
- Genuine workshop and master craftsman photography instead of stock photos
- Personal greeting and introductory video from the master craftsman
- Clear four-step process from consultation to installation
- Dedicated local landing pages for the entire catchment area
- WordPress with a custom theme of its own on a one-pager basis
- Editorial access with training for independent maintenance
- Completely without a cookie banner, GDPR-compliant
- PageSpeed mobile: 99 performance, 100 accessibility, 100 best practices, 100 SEO
- Seobility on-page score of 98 %, security header grade A
- Structured data for LocalBusiness, Service and FAQ

                            
        
    

    
        
            
                
                                                
                                
                                    
![Region- und Kontaktseite von Raumfreude Rostock auf zwei Tablets mit Raumausstattermeister Björn Lange](https://4eck-media.de/wp-content/uploads/2026/07/raumfreude-rostock-region-kontakt-tablet-ansicht.avif "Raumfreude Rostock – Region und Kontakt in der Tablet-Ansicht")
                                
                            
                                                        
                                
                                    
![Leistungsübersicht von Raumfreude Rostock mit Gardinen, Polsterei und Sonnenschutz sowie Karte des Einzugsgebiets rund um Rostock](https://4eck-media.de/wp-content/uploads/2026/07/raumfreude-rostock-leistungen-einzugsgebiet-karte.avif "Raumfreude Rostock – Leistungen und Einzugsgebiet im Überblick")
                                
                            
                                                        
                                
                                    
![Google PageSpeed Insights der Website Raumfreude Rostock mit 99 Punkten für die mobile Leistung](https://4eck-media.de/wp-content/uploads/2026/07/raumfreude-rostock-pagespeed-insights-ladezeit-mobil.avif "Raumfreude Rostock – Top PageSpeed-Insights-Werte für Leistung und SEO")
                                
                            
                                                        
                                
                                    
![Website Audit von Raumfreude Rostock mit 98 Prozent Onpage-Score und Bestwerten für Technik und Struktur](https://4eck-media.de/wp-content/uploads/2026/07/raumfreude-rostock-website-audit-onpage-score.avif "Raumfreude Rostock – Website Audit mit 98 Prozent Onpage-Score")
                                
                            
                                                        
                                
                                    
![Mobile Ansicht der Website Raumfreude Rostock auf drei Smartphones mit Einzugsgebiet, persönlicher Vorstellung und Ablauf](https://4eck-media.de/wp-content/uploads/2026/07/raumfreude-rostock-mobile-ansicht-ablauf-smartphones.avif "Raumfreude Rostock – mobile Ansicht mit Ablauf und persönlicher Vorstellung")
                                
                            
                                            
            
        
    

    
        
            
                
                    

## A website for your craft business?