{"id":4334,"date":"2025-11-06T07:23:57","date_gmt":"2025-11-06T07:23:57","guid":{"rendered":"https:\/\/4eck-media.veronika.psd-tutorials.net\/referenzen\/positioning-of-the-hotel-brand-sea-you\/"},"modified":"2026-04-17T13:35:09","modified_gmt":"2026-04-17T13:35:09","slug":"positioning-of-the-hotel-brand-sea-you","status":"publish","type":"references","link":"https:\/\/4eck-media.de\/en\/references\/positioning-of-the-hotel-brand-sea-you\/","title":{"rendered":"Positioning of the hotel brand Sea You"},"content":{"rendered":"
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Tourism marketing for a new vacation property<\/h2>

A vacation property should develop a clear message in tourism marketing that emphasizes its strengths and advantages, provides an appealing online presence, includes excellent on-site service, and aligns with the needs of its target audience. This is precisely what the operators of Sea You have achieved – and we were able to assist with our professional expertise in the development of the corporate identity as well as the digital and print media.<\/p>\n<\/div> <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>

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Development of the Corporate Identity (CI\/CD)<\/h3>\n

In addition to the balanced color scheme of golden yellow and matte cornflower blue, the logo illustrates the topographical conditions on site: perfectly situated between two lakes, “Sea You” is the new destination for holiday seekers at the Müritz. A typographic combination of an elegant and minimalist font rounds off the appearance of the new hospitality business perfectly.<\/p>\n

Modern Website for Vacation Guests<\/h3>\n

The property perfectly understands how to attract its desired guests through its modern and elegant online presence: high-quality photos of the exclusive spaces, culinary delights, and a soothing wellness atmosphere in the spa area target an upscale vacation demographic that is tempted to book thanks to the high user experience on the website.<\/p>\n<\/div>\n <\/div>\n

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Services for Tourism Marketing:<\/strong><\/h3>\n
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  • Concept of Corporate Identity & Brand Development<\/li>\n
  • Logo design, font selection, color definition<\/li>\n
  • Design of business cards and menus<\/li>\n
  • Cartography: Design of a custom, illustrated map<\/li>\n
  • Design & Development of the Website (CMS WordPress)<\/li>\n
  • SEO Optimization (OnPage)<\/li>\n
  • Setting up the Google Business Profile \/ Local SEO<\/li>\n
  • Creation of food shots for the restaurant section & additional photo shoots.<\/li>\n<\/ul>\n<\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>
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    \n \n \n\n \n \"Logo\n<\/picture>\n <\/span>\n <\/div>\n
    \n \n \n\n \n \"Menu\n<\/picture>\n <\/span>\n <\/div>\n
    \n \n \n\n \n \"Cartography\n<\/picture>\n <\/span>\n <\/div>\n
    \n \n \n\n \n \"Icon\n<\/picture>\n <\/span>\n <\/div>\n
    \n \n \n\n \n \"WordPress\n<\/picture>\n <\/span>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/section>
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    Are you planning a relaunch of your hotel brand?<\/h2>\n
    \n Quick Form<\/legend>
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