4eck Media

Sharp contrasts meet modern experience

Hesselkamp receives modern online presence

The old website of the tool grinding company Hesselkamp, which can look back on a long tradition in Norderstedt in Schleswig-Holstein, was a bit outdated. Our mission was to create a modern, clearly structured website. Tools? Grinding? Tradition? We quickly came up with some creative ideas for a convincingly powerful OnePager that presents the company in a fresh way. Modern and sharp in design, functional in experience.

Client
Tool grinding shop Hesselkamp
Service
Website
Cooperation since
2021

Our solution

We rearranged the information about the company in a OnePager. At the top, a cool video loop directly sets the mood for the website visitors. Location icon and telephone icon as important call-to-actions remain present as fixed navigation. And because Hesselkamp's jagged logo invites visitors to do just that, the design relies on extremely strong contrasts and impressive typography. From top to bottom, the one-pager speaks a clear language: Here we are getting hands-on - let's get started!

High-contrast color, typography and image concept

A design that sparks at first glance ... The large typographic elements that run from top to bottom across the entire landing pageare particularly eye-catching , as is the color concept of black-and-white shots and high-contrast color shots with red overlays. Sharp contrasts meet a modern experience - we think we realized the theme wonderfully.

Animations as highlights to experience

The visitor is directly welcomed with a video loop. A small moving arrow points down for scrolling. The navigation tacks on the top. Location icon and phone icon as important call-to-actions enlarge. When scrolling, icons fade in from the pages. In addition, a button can be used to scroll back to the top at any time. All works wonderfully in desktop view and, of course, mobile as well. In other words: everything is cool!

At a glance

  • Concept and layout of the fresh tool website as a one-pager in Adobe XD
  • Image research and optimization
  • Implementation and development in HTML5 & CSS3
  • Responsive adaptation (mobile optimization)
  • Creation of individual icons
  • Fine animations like scroll progress bar and icon animations
Henrik Hartung
Hesselkamp GmbH & Co. KG

We are very satisfied with the work of 4eck Media and are happy about our great new website, the cooperation with you was very professional and we felt well advised at all times.

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