Website Relaunch for stellenpakete.net
stellenpakete.net brings together selected job boards and supporting services for businesses. During the relaunch, we reorganised the platform within a shared WordPress multisite. Nine sector areas lead from an open position to comparable packages and a non-binding enquiry. HRM CONSULTING reviews the selection personally before booking. We then verified SEO, GEO, accessibility, performance and security through documented tests.
The Brief
HRM CONSULTING wanted to translate its advisory expertise in purchasing job advertisements into a clear digital offer structure. We developed stellenpakete.net as an independent brand presence within a WordPress multisite. Employers should be able to move directly from sector, target group and duration to a suitable package, understand services and prices, and then submit a qualified, non-binding enquiry. To achieve this, we developed the information architecture, UX design, content, components, search engine optimisation and technical implementation together.
Nine sector areas and transparent package comparisons
The homepage guides employers through General, IT & Tech, Healthcare, Engineering, Sales, Logistics, Marketing & Digital, Finance and Trades to dedicated package areas. There, Starter, Professional and Premium can each be compared for 30 or 60 days. Prices, included job boards and services remain immediately clear. Rather than using an anonymous checkout, the contact form carries over sector, package and duration; HRM CONSULTING personally reviews the choice before booking. Reusable components, a dedicated icon system and responsive comparison views keep the extensive content easy to follow on mobile devices.
SEO, GEO and technical quality implemented measurably
The WordPress website was structured for traditional search engines and AI systems. Clear page focus areas, internal linking, structured data and machine-readable versions support SEO and GEO. Technically, the documented homepage achieves 99 points for performance in the mobile Lighthouse test and 100 each for accessibility, best practices and SEO. The Seobility audit reports a 96 per cent on-page score, while Security Headers rates the configuration A+. An Agent Readiness partial scan classifies the site as Agent-Native Level 5 with 86 points. We explain further background in the project report on the website relaunch for stellenpakete.net.
At a glance
- Custom UI/UX design for an independent recruiting brand
- WordPress development with reusable content components
- SEO for Google with clear page focus areas and internal linking
- AI optimisation (GEO / LLM SEO) with structured, machine-readable content
- Accessible implementation with semantic structure and clear operation
- Nine sector areas for targeted package selection
- Starter, Professional and Premium for 30 or 60 days
- Pre-filled enquiries and personal review before booking
- Dedicated icon system and custom-designed 404 page
- 99 points mobile performance, 96 per cent on-page score, Security Headers A+ and Agent-Native Level 5
