You are in the best hands with the 4eck Media team when it comes to digital media and e-commerce. Here, development is in tune with the times and no standard is delivered. Their expertise and commitment are unbeatable. The support ranges from the idea to the implementation and the generation of reach. Highly committed owners and employees deliver their work as if they were developing the project for themselves – they are passionate about what they do and always strive for the perfect store. The Wald-zu-Tisch.de site has turned out better than I imagined, and it is already the second project that I have successfully implemented on schedule with Matthias and Stefan.
A new, modern online shop for game meat from local forests
From forest to table – from online to the kitchen
Supermarkets rarely stock game meat, and when they do, it’s usually from farms or animals imported from abroad. Dr. Hannes Lenz and his team wanted to change that with an online shop for high-quality game meat from local forests. The aim was to give game meat enthusiasts the opportunity to order directly from the game dealer at any time. No sooner said than done. The project resulted in a new, modern online shop, complete with a recipe blog, newsletter marketing, and a delivery service. The website’s name reflects its mission: “From Forest to Table” means: Buy game meat easily online and have it delivered directly to your kitchen.
Client
Lenz Wild GmbH
Service
Online shop, SEO & Content marketing
Cooperation since
2021
Online shop: UI/UX concept & development
The client needed to design an online shop that would present the topic of game meat in an appealing way through its user interface and whose content would effectively guide target customers to a purchase. Technically, the online shop was implemented using PrestaShop, which, due to the highly customized design, required the development of many PrestaShop modules.
Find. Order. Get it delivered.
The online shop was developed using the PrestaShop software. The design and imagery incorporate the themes of forest, nature, wildlife, and sustainability. The user interface and user experience are skillfully designed for ease of use. Venison? Deer? Wild boar? Desired products can be quickly found using filters and search and then conveniently ordered. Customers can also specify a preferred delivery date. 24-hour express shipping is provided via DHL, with the products well-chilled and insulated.
Online Shop Development & Content Marketing
The conception and development of the website, as well as its integration with the delivery service, were the focus of our work. In addition, we provided comprehensive content marketing support for the project. This included optimizing the pages for search engines, setting up a newsletter system, and creating a blog with game recipes. Special attention was also paid to ensuring the game came from local forests. Through our partner agency, Vierecken Medienproduktion in Kiel, we also commissioned the production of a promotional video (see below). We think it’s a successful overall package!
At a Glance
- User Interface & User Experience Concept
- Online Shop Development with PrestaShop
- Custom Module Development for PrestaShop
- Connection to Go! – 24-Hour Express Delivery
- Newsletter Marketing
- Content Marketing (Game Recipes and Blog Articles)
- Image Creation (Game Recipes) and Image Optimization (Product Images)
- Search Engine Optimization
- Creation of a Shipping Video
- Icon Creation
Lenz Wild GmbH (Wald zu Tisch)
