A new hotel has been built in Klink an der Müritz, for which the owner sought an agency to put the new hotel brand on a professional footing at a very early stage of construction and to design all digital and print media in parallel. Thus, the project "Sea You" was conceptually and visually accompanied from the very beginning and enlivened with a tourist-graceful design.
A hotel should develop a clear message in tourism marketing that emphasizes its strengths and advantages, offers an appealing online presence, includes excellent on-site service and is aligned with the needs of its target group. This is exactly what the operators of Sea You succeeded in doing - and we were allowed to support them with our professional competencies in the development of the hotel brand as well as the digital and print media.
In addition to the balanced color scheme of golden yellow and matte cornflower blue, the logo illustrates the topographical situation on site: optimally located between two lakes, "Sea You" is the new spot for vacation seekers on the Müritz. A typographic combination of elegant and minimalist fonts perfectly rounds off the appearance of the new hotel brand.
In its modern and elegant online presence, the hotel understands exactly what kind of guests it wants to appeal to: high-quality photos of the exclusive rooms, culinary finesse and atmospheric wellness in the spa area target an upscale vacation group that is enticed to book thanks to the high user experience on the hotel website.
