Matthias Petri and his team at 4eck Media have demonstrated extensive SEO expertise many times over and have helped various projects succeed with their optimizations and strategies.
Is your website generating too little traffic and your competitors are overtaking you in the search results? The problem often lies in a lack of strategic SEO planning. Without professional SEO advice, even the best content remains invisible to search engines. This means lost opportunities, fewer qualified leads and ultimately less sales.
We provide comprehensive SEO strategy consulting for your website and develop customized concepts - from keyword research and competitor analysis to long-term content strategy. As experienced SEO experts for complete strategic support, we ensure that your pages rank better on Google in the long term and that you continuously receive more organic traffic. You will see measurable improvements in your online visibility after just a few months.
SEO consulting is a comprehensive market and business strategy for sustainable online success. We analyze your entire market: How do your customers search? What trends are shaping your industry? Where are the undiscovered opportunities that your competitors are overlooking?
We view SEO as a central component of your marketing strategy. Our consultancy links SEO with your corporate strategy, your growth targets and all other marketing activities. We develop a holistic roadmap that creates more visitors, qualified inquiries and sustainably strengthened trust in your brand.
Professional SEO consulting thinks in quarters and years - with clear priorities and realistic milestones. Every company has specific challenges. That's why we develop your full-service SEO consultancy specifically according to your needs and adapt it to your industry and company size. A start-up needs a different SEO focus than an established medium-sized company or an international online store.
Successful SEO strategies are the result of systematic analysis, strategic planning and continuous adaptation to market changes. We coordinate all SEO activities with your existing marketing measures and ensure optimal coordination between online and offline activities. Sustainable SEO success can only be achieved if all measures are strategically coordinated and consistently support your business goals. Our goal is your success.
Despite different businesses, the stages of SEO consulting remain similar: market analysis, strategy discussion, plan development, revision, implementation and monitoring. At the beginning, we define the goals. The end goal is the same for everyone - increasing sales, but the ways to get there are different: increasing visitor numbers, boosting conversion rates, promoting brand awareness, building trust or website authority require different strategies.
The first step involves a complete diagnosis of your website and industry. We check the technical status: loading speed, mobile adaptation, URL structure, page indexing. Analyze content for compliance with search queries and user needs. Examine competitors: their keywords, content strategies, weaknesses.
Research user behavior through analytics: Where do visitors leave the site? Which pages convert better? How long do users stay on the website? By analyzing the industry, products and competitors, we often discover untapped revenue opportunities that the client has not yet used.
The result - a detailed SEO audit as a PDF with 50-70 pages. The document contains specific errors with remedial instructions, examples of correct implementation and justifications for each recommendation. The SEO audit can also be commissioned separately as an independent service.
Based on the analysis, we create a personalized SEO strategy with clear priorities. Define target keywords, plan content structure, develop a technical roadmap. Prioritize tasks according to importance: what brings quick results, what requires long-term work.
Develop a content plan for 6-12 months with topics, formats and publication times. Plan technical improvements: from troubleshooting to implementing structured data. Create a content strategy to increase keyword coverage and therefore increase traffic.
Set up monitoring systems to track rankings, traffic, conversions. After launch, we regularly analyze results and adjust tactics. Adapt to Google algorithm changes, business seasonality and new competitors. Ensure continuous project development through constant optimization.
Matthias Petri and his team at 4eck Media have demonstrated extensive SEO expertise many times over and have helped various projects succeed with their optimizations and strategies.
TutKit.com is our own e-learning portal for design and IT training - a project that we developed entirely with our own resources. The result: a 20-fold increase in visitor numbers within just one year.
The challenge was enormous: 28 different languages with integrated automatic translation systems, all optimized for SEO. We solved complex technical problems: speed optimization, multilingual administration, international payment systems, intelligent caching and language-specific font adaptations.
The language-dependent layout design was particularly challenging - from European fonts to Asian hieroglyphics. Each language received individual SEO optimization and technical adjustments. This reference project proves our ability to master even the most complex SEO challenges.
We also develop individual strategies for our clients. Hafenresidenz-waren.de demonstrates multisite SEO for local businesses. What is a multisite? A central system manages several specialized websites for different cities in Mecklenburg-Vorpommern.
The SEO benefits are significant: each city gets an optimized domain with local keywords, while central administration ensures efficiency. In addition, multiple dedicated websites enable strategic link building between the projects - a huge advantage for domain authority and rankings.
Fischkaufhaus.de demonstrates professional content management for SEO. We developed over 1,000 keywords and created 100+ specialized information articles: from fish species to preparation tips to storage instructions. This content hub established expertise and significantly expanded the organic reach.
Both projects prove this: Strategic SEO consulting uses different approaches - multi-site architectures for local dominance or content strategies for niche markets. Every company receives the right solution.
Thinking about SEO consulting? The start is relaxed: You make an inquiry and we get to know each other. We do an initial analysis of your website and your market - free of charge, but important for a solid basis for discussion. In the second step, we meet online or in person and discuss the SEO audit. This is like a health check for your website: a comprehensive audit plus a detailed market and competitor analysis.
After the audit, you will receive the results of the analysis and we will discuss your individual SEO strategy. It all depends on what you want to achieve, what resources you have and the market environment in which you operate. Send us a no-obligation inquiry and we will provide you with an assessment for your project.
Do you already have SEO managers working in your company - the results are solid, but there is no growth? Often there is a lack of up-to-date methods or targeted know-how. This is exactly where our SEO consulting comes in: We offer individual seminars or coaching sessions, tailored to your team's level of knowledge.
We start by analyzing the existing SEO processes, the tools used and the content strategy. This allows us to quickly identify where there is a lack of up-to-date knowledge or methodical implementation. Together, we define which topics are particularly relevant: for example, keyword strategy, on-page optimization, technical SEO, international SEO or content quality.
Whether individual units or a complete course: we provide your team with the necessary technical impetus and concrete implementation support. Because SEO is part of marketing - nobody can know everything. What is important is a willingness to learn and a company that promotes this development.
The result: better rankings, more visibility, more efficient SEO processes and a team that can develop SEO independently.
Is your company already working with an SEO agency or an internal SEO team - but the results are falling short of expectations? We are happy to support you as a second opinion. As part of an independent SEO audit, we analyze existing measures and uncover where untapped potential or hidden problems lie.
We also offer an expert workshop in which we develop new approaches together with you and your agency. Our aim is not to replace existing partners, but to act as an external sparring partner to provide impetus and make blind spots visible.
Especially when it comes to complex SEO challenges, the more difficult the initial situation, the more exciting the task. We contribute our experience from many successful SEO projects and support you in finding new solutions.
The result: more clarity, concrete optimization options and a fresh view from the outside. In this way, you create the basis for better rankings, greater visibility and measurable SEO success. Can be booked flexibly on an hourly basis.
External SEO consulting is worthwhile for all companies that want to accelerate their online growth. Even if SEO expertise is already available internally or an agency has been commissioned, neutral advice can provide new impetus. There are often blind spots or routines in SEO that slow down success. An external perspective helps to identify new opportunities and sharpen strategies. SEO consulting is particularly useful when growth is stagnating, when preparing for a relaunch, when facing technical SEO challenges or when setting up new international SEO structures.
An SEO audit is a comprehensive analysis of your website and previous SEO measures. We check technical aspects (e.g. loading speed, crawling, indexing), on-page factors (e.g. content quality, internal linking), backlink profile, strategic alignment and competitive situation. You will receive a detailed document with specific recommendations for action. The aim is to transparently present the strengths and weaknesses of your current SEO strategy and identify optimization potential. An audit is an excellent starting point for targeted SEO development.
Yes, our SEO coaching is deliberately designed to be flexible. You can book individual sessions to discuss specific questions or problems. A few targeted coaching sessions are often enough to provide valuable impetus and show you new ways forward. However, regular coaching sessions are also possible, for example to support an internal team over several months. Everything depends on your needs and the goals you are pursuing with your SEO strategy.
SEO coaching is individual and practical. We work directly on your topics and projects. An SEO seminar, on the other hand, provides structured content for groups - ideal for marketing or editorial teams. In the seminar, we provide a well-founded overview of methods and best practices. In coaching, we provide you with specific support to improve your SEO strategy or solve technical problems. Both formats complement each other well and can be combined.
After a brief preliminary discussion, we analyze your website technically and in terms of content. We check SEO processes, content strategy, keyword coverage, technical implementation and backlink profile. At the same time, we evaluate your competitive situation. At the end, you will receive a detailed audit report (often 50-70 pages) with clear recommendations. If you wish, we can discuss the results with your team or agency and accompany the implementation.
Depending on the size of the website and previous SEO measures, an SEO audit typically takes 1 to 2 weeks. Smaller sites with manageable content can be analyzed more quickly. For large or complex projects - e.g. international websites or extensive online stores - we allow more time. We estimate the duration for your individual project in a preliminary discussion.
Good SEO consulting is characterized by in-depth analysis, tailored recommendations and absolute transparency. It's not about general SEO tips, but about understanding your specific situation and industry and deriving concrete action steps from this. You can recognize a good consultancy by the fact that it does not sell you ready-made packages, but addresses your goals individually - and openly communicates what is realistically achievable.
The success of our SEO consulting is reflected in several factors: increased visibility (e.g. in Google search results), more qualified visitors, higher conversion rates, better rankings for relevant keywords. In joint workshops, we define measurable goals and KPIs, which we review regularly over the course of the project. This allows you to clearly see the added value that SEO consulting brings to your company.
SEO is a medium to long-term process. The first positive effects (e.g. better crawling performance, optimized content, initial keyword gains) usually become apparent after a few weeks. Significant and sustainable increases in visibility usually take 3 to 6 months, depending on the industry and competition. Our aim is to achieve noticeable progress quickly with a clear plan and prioritization, while at the same time building long-term success.